Posts Tagged ‘Talent Acquisition’
Do We Really Need a Certification in Talent Acquisition?
Imagine graduating from school with a degree in marketing only to find out that a significant portion of what you know is already outdated or inapplicable due to changes in the market. This is a reality of the working world today due to an increasingly fast-paced business environment, where disruption is the norm rather than…
Read MoreUsing Technology to Level Up Recruiting
My first love as an HR pro was recruiting. Within my first two or three weeks on the job my boss gave me my first recruiting assignment: find a UH-60 Blackhawk helicopter instructor pilot that wants to travel 90% of the time to locations across the United States. Needless to say it was an incredible…
Read More3 Differences Between Great and Mediocre Recruiting Video
In the third and final installment in this series, we explore the difference between great and mediocre recruiting video content. The subject of the video, the placement, and the authenticity all play a role in making it more consumable for candidates (thus improving your ROI). Note that this is based in part on some recent…
Read More3 Tips on How to Improve Talent Acquisition Video Performance [Video]
In part two of this three part series, we are exploring how to improve the performance of video in the recruiting process. If our true goal is to improve the return on investment with regard to our hiring videos, then we need to focus on doing the right things. This includes everything from video length and…
Read MoreRecruiting Research: 3 Key Points in 3 Minutes [Video]
Recently we at Lighthouse have published two separate pieces focusing on some groundbreaking video recruiting research we performed. Those items can be accessed below, but we also wanted to take it a step further and explore the concepts from the research in video format. The interview below is just three minutes long and is the…
Read MoreThe Impact of Algorithm Bias on Human Resources Practices
Diversity has always been a hot topic in the HR profession, but it has exploded into national news with all of the announcements and discoveries of improper behavior in the past year (and new stories seemingly cropping up every week). Diversity is an important aspect of running a business as it is directly related to a…
Read MoreThe ROI of Video in the Candidate Experience
What’s the ROI of video? While it seems like a challenging question to answer, I’ll start you off with two scenarios: Your talent acquisition team partners with the marketing team and creates a beautiful, scripted ten-minute video exploring your company’s history, culture, and operations. The cost is $20,000. Your talent acquisition team visits with hiring…
Read MoreThe Videos Job Candidates Actually Want to See (Not Your Branding Video) [New Research]
Candidate experience is on everyone’s lips these days, but the discussion is rare when companies actually ask candidates what they want and attempt to provide it. In our latest research study on Video and the Candidate Experience, we looked not just at how companies are using video but also at how candidates want to consume…
Read More4 Research-Based Insights: What Candidates Want from Video Interviews
In some ways, hiring looks very similar to what it did twenty years ago. People search for positions, indicate interest, and are filtered down until the most promising candidate is offered a job. However, the technology we use has upgraded considerably over time. Today employers have tools to increase efficiency and efficacy, including video interviews,…
Read MoreToday’s Top Talent Acquisition Priorities [Free eBook]
Earlier this summer we published a graphic detailing some of the top priorities for talent acquisition leaders this year. We received so much positive feedback on the data that we broke it out into a special eBook to explore each of the top priorities in greater detail. The link to the free PDF is…
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